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EMERGING TECHNOLOGIES
8 mins read
Last updated May 14, 2025
Healthcare is going through a digital revolution in a time when smartphones have become extensions of who we are. The global digital health market is expected to reach $549 billion by 2028, and there are currently over 350,000 healthcare mobile apps available in app stores. These portable solutions, which range from virtual consultations to medication reminders, have the potential to completely transform the way we take care of our health.
However, beneath this optimistic exterior is a nuanced reality. Nearly half of Americans stop using healthcare apps within weeks, despite 46% having downloaded at least one. Even though they are aware of their potential, medical professionals say they are very hesitant to suggest them to patients. The gap between the potential and real impact of healthcare mobile apps exposes a terrain full of particular difficulties that go well beyond the usual roadblocks of mobile app development.
Applications for healthcare, as opposed to those for entertainment or productivity, negotiate a complex nexus between technology, medicine, regulation, and human behaviour. In order to achieve quantifiable health outcomes, they must concurrently safeguard private information, integrate with complex legacy systems, gain clinical trust, and continue to be available to a wide range of populations.
This blog examines the top ten challenges in healthcare mobile apps currently facing, looking at the reasons behind them as well as the knowledge that developers, healthcare professionals, and patients need to advance.
According to hippajournal more than 1 million individuals had their protected health information breached in March 2025. This brings up significant concerns regarding the security of data. Healthcare applications are not prone to data. Few industries are as tightly bound by data protection laws as healthcare. While other jurisdictions adhere to comparable laws like GDPR or PIPEDA, the United States' Health Insurance Portability and Accountability Act (HIPAA) establishes the benchmark for protecting electronic protected health information (ePHI). Complying with these standards is essential for mobile apps.
The ever-changing tech landscape is what makes compliance in mobile healthcare apps so difficult. If not thoroughly examined, features like wearable integrations, cloud syncing, push notifications, and third-party APIs could introduce vulnerabilities. If credentials are not properly encrypted and managed, even something as basic as storing them locally may result in violations.
To help you create a fully functional and HIPAA-compliant app, feel free to check out our helpful guide on HIPAA-compliant app development.
Encrypt all PHI at rest and in transit.
Use HIPAA-compliant cloud providers (e.g., AWS, Microsoft Azure).
Implement role-based access control (RBAC) to limit data access.
Document compliance processes for audits.
Did you know that poor integration with EHRs can make healthcare apps more cumbersome than helpful?
Despite the promise of digital health, many healthcare mobile apps struggle to connect seamlessly with hospital systems like Electronic Health Records (EHRs) and Clinical Information Systems (CIS). Interoperability issues remain one of the biggest hurdles in healthcare app development—and a critical one for teams using frameworks like React Native, where API integration needs careful planning across platforms.
EHR platforms are complex, and legacy systems often run on outdated, incompatible standards. Even with the rise of modern protocols like FHIR and HL7, there's no universal baseline.
Use FHIR standards for modern EHR integration.
Test API endpoints for reliability across devices.
Implement retry mechanisms for failed syncs.
Document integration processes for future scalability.
Building a healthcare app comes with real challenges—compliance, trust, usability. We get it. With deep experience in healthcare app development, we create secure, intuitive solutions built to scale. Let’s make your idea work in the real world.
It won't matter how sophisticated your healthcare mobile app is if users are unable to use it. Digital health literacy refers to a person’s ability to seek, understand, and act on health information from digital tools. When this skill is lacking, even the best-designed apps can fall flat.
A wide digital divide still exists, especially among older adults, rural populations, and people with limited education. If your app relies on dense medical jargon, confusing menus, or assumes high tech proficiency, you’re narrowing your user base before launch. Studies show that low digital health literacy is a top reason why healthcare apps see low adoption and high abandonment rates.
Use clear, jargon-free language in app content.
Test designs with diverse user groups (e.g., elderly, non-tech-savvy).
Include in-app tutorials or FAQs for complex features.
Ensure high contrast and large text for readability.
Would you trust a healthcare app that hasn’t been proven to work? One issue is that a lot of healthcare mobile apps are released without thorough clinical testing. Medical accuracy is essential in a world where people use digital tools to manage chronic conditions and make treatment decisions.
Healthcare mobile apps function in a highly regulated setting, in contrast to productivity or lifestyle apps. Clinical evidence, not conjecture or best guesses, must support mobile healthcare features like symptom checkers, dosage reminders, or diagnostic support tools.
Without clinical validation, apps risk delivering incorrect guidance or missing essential features. Trust can be damaged by that, not only with users but also with the physicians and healthcare systems you want to collaborate with.
Collaborate with healthcare professionals early in development.
Conduct pilot studies to gather clinical evidence.
Use automated testing to verify data accuracy.
Document validation processes for regulatory submissions.
One key reason why your app won't make it is if healthcare professionals refuse to put their trust in it. The first step towards the success of your healthcare app is that professionals should adopt it first. Many medical professionals are hesitant to incorporate mobile tools into their workflows, if not completely dubious.
Administrative demands, complicated EHR systems, and hectic schedules are already being juggled by healthcare providers. No matter how creative the new app is, it should make their lives easier, not more difficult. Applications that aren't clinically relevant or don't fit into current workflows are promptly dropped.
Shadow clinicians to understand workflow needs.
Prioritize speed and simplicity in UI design.
Include offline modes for unreliable hospital Wi-Fi.
Gather clinician feedback during beta testing.
When it comes to monetisation, healthcare mobile apps frequently fall somewhere in the middle, unlike traditional consumer apps. Do patients have to pay? Should insurance companies? How about medical facilities? Even clinically valuable apps may have trouble surviving without a clear and sustainable payment model.
Healthcare is not subject to the same regulations as entertainment or e-commerce. Different care settings and geographical locations have very different reimbursement schemes. While some apps rely on direct-to-consumer subscriptions, others are eligible for insurance reimbursement or employer wellness programs.
A single transaction might involve real-time insurance eligibility checks, splitting payments between patient and insurer, and handling errors like declined cards. For apps, this complexity risks user drop-off, revenue loss, or compliance missteps.
Support multiple payment methods (e.g., insurance, credit cards).
Test payment flows for regional billing variations.
Ensure clear error messages for failed transactions.
Use analytics to track payment abandonment rates.
Getting people to download your healthcare app is only half the fight; most apps fall short when it comes to keeping users interested. Despite the abundance of chronic care apps and wellness tools available on the market, almost half of users stop using healthcare apps after only 100 days. Short-term involvement is just insufficient in a field where continuous use can affect actual health outcomes.
Long-Term Dedication: Taking care of one's health is not a "quick win." Apps need to fight against declining motivation for routines like recording symptoms or taking medications as prescribed.
Trust Gaps: Users stop using an app if they have any doubts about its security or accuracy, particularly in the wake of data breaches.
Context Is Important: A user tracking daily hydration has different engagement needs than a user recuperating from surgery.
Add gamification (e.g., badges for medication adherence).
Use A/B testing to optimize notification timing.
Monitor engagement with analytics tools.
Keep interfaces simple and rewarding.
If a healthcare mobile app excludes those who need it the most, what good is it?
Accessibility is essential for people with visual, motor, or cognitive impairments as well as for elderly people managing chronic conditions. However, a lot of healthcare apps don't even meet the most basic accessibility requirements.
According to the CDC, approximately one in four adults in the United States has a disability. This group is frequently the main user base in the healthcare industry, so they are not the exception. Common pitfalls for accessibility include:
Poor screen-reader compatibility: Unlabeled buttons or images block visually impaired users.
Inadequate contrast ratios: Text blends into backgrounds, frustrating users with low vision.
Complex navigation: Tiny touch targets or lack of keyboard support alienate those with motor challenges.
Missing captions/transcripts: Deaf users can’t engage with video consultations or audio instructions.
Add accessibility labels to all interactive elements.
Test with screen readers and voice navigation.
Ensure high contrast and scalable fonts.
Follow WCAG 2.1 guidelines for compliance.
What happens if a patient tries to use your app during a medical emergency and it doesn't work?
Users don't have time for app crashes, login delays, or loading spinners during crucial moments. Emergency-supporting healthcare mobile apps, such as those for remote triage, asthma attacks, or mental health crises, need to be incredibly resilient.
The margin for error vanishes when users depend on your app in high-stakes scenarios. An incomplete data transmission, lost connection, or delayed alert could cause actual harm, or worse.
Real-time performance, failover support, and offline functionality are essential for healthcare mobile apps that incorporate emergency features like SOS triggers, telehealth access, or medication alerts.
Implement offline modes for critical features.
Test apps under low battery and poor connectivity.
Use crash analytics to identify failures.
Prioritize lightweight code for performance.
In the healthcare industry, regulatory approval takes longer than some mobile app development timelines.
Navigating the regulatory environment is one of the largest obstacles for many healthcare mobile apps, particularly those classified as Software as a Medical Device (SaMD). Regulatory approval can prolong your timeline by months or even years, even though healthcare mobile app development can be completed in a certain amount of time.
For apps that affect diagnosis, treatment, or patient monitoring, regulatory bodies such as the FDA (in the United States) and EMA (in Europe) demand substantial clinical evidence, safety validation, and documentation. There is a reason this process is slow: it safeguards patients. However, it can impede go-to-market strategies and deplete resources for developers and startups.
Apps for healthcare frequently fall somewhere between wellness and medical-grade. If you misclassify your app, you may have to deal with post-launch product recalls or compliance problems.
Consult regulatory experts early in development.
Maintain detailed code and testing documentation.
Conduct pre-submission reviews with mock audits.
Align with FDA’s Digital Health Precertification Program (if applicable).
Solving the challenges we have covered involves laying a solid foundation for trust, safety, and usability in healthcare. Here are the best practices for healthcare mobile app development that can help developers and healthcare teams navigate this complex space more confidently:
Treat data as a clinical asset first. Make sure all third-party tools and services are HIPAA and GDPR compliant, encrypt sensitive data, and restrict access according to roles. Your app should be designed with compliance in mind from the start, not as an afterthought.
The value of a healthcare app depends on the data it can access. Include interoperability with lab systems, external devices, and EHRs as a fundamental component of your architecture. Better clinical decision-making and more seamless data exchange are made possible by supporting standards like HL7 and FHIR.
Navigating a medical textbook shouldn't be the experience of health tech. Large tap targets, voice compatibility, screen reader support, and clear language are essential, particularly for elderly or disabled users. Adoption and sustained engagement are increased when intuitive design is prioritised.
Modern technologies can improve utility and engagement, from machine learning algorithms for personalised care to AI-driven symptom checkers. When used carefully, they aid in the delivery of more intelligent and responsive experiences through healthcare apps.
Only release your app once it has been thoroughly tested and is free of bugs. That's the first rule of thumb in mobile app development. Bugs in a healthcare app can compromise care. Regular usability testing, performance monitoring, and user feedback loops are essential to ensure safety and reliability, especially as user needs evolve over time.
Every healthcare system functions differently. Apps must be flexible enough to accommodate various user types, workflows, and regulatory requirements. With a modular architecture, teams can expand features easily without needing to overhaul the whole system.
The clinic is no longer the only location for healthcare. Apps must seamlessly support virtual care, including asynchronous messaging, remote monitoring, and video consultations. These features are no longer optional—they're now considered standard expectations.
Complex integrations, strict security, real-time responsiveness, and wide accessibility are some of the most demanding requirements for healthcare mobile apps. A framework that strikes a balance between performance and flexibility is necessary to meet all of that, particularly when time and money are tight. React Native app development subtly stands out in this regard.
Developers can create a single codebase for both iOS and Android thanks to React Native. This means lower development costs and quicker time to market for healthcare startups and enterprises alike, all without sacrificing device user experience.
React Native’s native-like components allow for responsive and fluid interfaces, plus extensive UI libraries are available as well. This is particularly crucial in the healthcare industry, as even minor design flaws can result in user abandonment or confusion in urgent circumstances.
React Native's modular design and extensive plugin ecosystem make complex backend connectivity—a crucial component of modern healthcare systems—simpler, whether it's integrating wearables, syncing with EHRs, or supporting third-party APIs for telehealth.
With the support of a sizable developer community, React Native offers quicker updates, security patches, and pre-made fixes for typical issues. This active support system can be very helpful in a setting like healthcare, where compliance is crucial.
The landscape of healthcare development presents formidable challenges, but with the right expertise and approach, these obstacles become opportunities for innovation and market differentiation. At Brilworks, we don't just build healthcare apps—we craft digital health solutions that navigate regulatory complexities, prioritize user engagement, and deliver measurable clinical outcomes.
Our specialty is secure, scalable solutions that help you increase time-to-market without sacrificing quality. We provide the technical know-how and healthcare background to support your success, whether you're creating a chronic care management tool, a telehealth app, or a patient engagement platform.
Together, we can quickly, safely, and intelligently transform your healthcare vision into a powerful, user-focused mobile experience.
Get in touch with us today to build your next healthcare mobile app.
The primary challenges include data privacy and HIPAA compliance, interoperability with existing systems, digital health literacy gaps, clinical validation, and user engagement.
To ensure HIPAA compliance, focus on encrypting patient data, using secure cloud storage, implementing strict access controls, and regularly reviewing your app’s security measures.
Interoperability is crucial because it ensures seamless data exchange between healthcare systems, improving the quality of care and reducing operational inefficiencies.
To improve user engagement, prioritize intuitive design, offer personalized experiences, send timely reminders, and provide educational content that is easy to understand.
To navigate regulatory hurdles, stay informed about relevant laws and guidelines, work with legal experts, and ensure your app’s features align with industry standards such as HIPAA and FDA regulations.
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